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Every year carries its own lessons, challenges, and breakthroughs. As Caledonian Marketing prepares to wrap up another twelve months of field activity, growth, and team development, the focus shifts to what those lessons mean for the year ahead. Face-to-face sales demands momentum and clarity, and the transition into 2026 offers a valuable opportunity to reset standards and approach the new cycle with purpose. When you operate in the field, you learn quickly how much mindset

It’s Monday morning. You’re on your way to work, coffee in hand, notifications already going off. Before you deal with the next request or message, ask yourself something real: When was the last time you felt genuinely satisfied in your job? Not just “fine” or “getting on with it,” but actually motivated to show up, engage, and compete? In sales, that feeling isn’t a bonus. It’s the fuel. If you’re satisfied in your role, you don’t just perform better, you stay resilient, han

In the current job market, the interview process can feel like a game with ever-changing rules. One day you’re preparing for a video call from your living room, and the next you’re planning your route for a face-to-face meeting in the heart of Aberdeen. While the setting may change, the goal remains the same: to show that you are the right person for the opportunity. Here at Caledonian Marketing, we believe in coaching our team for success, and that starts long before your fi

What happens when you bring people from different cultures, with unique life experiences and completely different ways of thinking, all...